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PA Together For Tourism

TAKING A COMMUNITY-CENTRIC APPROACH TO HELP INSPIRE CIVIC PRIDE AND RECOVERY

In response to COVID-19 Social Root has created a support and recovery group for the tourism businesses in the Alberni Valley

In light of the impacts of COVID-19 on the tourism industry, Social Root Consulting felt a call to action to utilize our skill set and knowledge to offer support for tourism businesses in the Alberni Valley.

This Facebook group is designed to offer personalized support, information, resources, and tools for tourism businesses in the Alberni Valley.

Now is the time to take an open source approach to remove any barriers or challenges being experienced by business owners.

Social Root has organized subject matter experts to participate in this program, and they will be offering their services and expertise for free by contributing to weekly live 30 minute sessions.

These sessions aim to address focused topics for resiliency building, discuss any questions members may have, as well as offer information and tangible tools/resources for marketing, finance relief, and development.

Who should join this page:

Tourism businesses
Tourism Associations/Organizations
Employees working in travel and tourism

What you can expect from this page:

weekly live video engagement session to discuss collective action, focus on mitigation, realignment, creative solutions, and scenario planning
topic specific resources and tools
knowledge sharing
building a stronger network of tourism businesses in the Alberni Valley
tips on how to diversify your products and experiences
A safe support system by like-minded professionals
Information on regional, provincial, and national programs
one-on-one support for completing funding applications, creating marketing plans, emergency strategies etc.

Show your support by using our hashtag #PAtogetherfortourism

& you can now customize your Facebook profile picture with our frame

join group

Now is the time to think about a regenerative future for tourism and visitor economies.

Bailouts and rescue packages for people and businesses are available but we need to think carefully about what kind of future we want and what incentives and directions are needed to get us there.

One way to approach regenerative tourism is through Design Thinking, this framework has huge potential as a creative thinking, user-centred, action-oriented means of ideating and exploring the future of tourism.

Email us now to inquire about personalized one-on-one planning and design thinking integration for your business

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A FUTURE

PERSPECTIVE

30 MINUTE SESSIONS

April 8, 2020 " Navigating Through the COVID-19 Resources and Setting your Focus"

Guest Expert: Genevieve Huneault, Founder of Social Root Consulting

April 15, 2020 " Coming Together as a Tourism Community to Strengthen our Industry"

Guest Experts: Jonny Bierman, Founder of Eco Escape Travel & Tara Christensen, Business Development Officer for Community Futures Alberni-Clayoquot

April 22, 2020 " Exploring Tourism Trends as a Potential Opportunity for your Business"

Guest Experts: Nancy Arsenault & Lesley Anderson, Tourism Cafe Canada

April 29, 2020 5:00pm-5:30pm PMT

" Effective Marketing Approaches for Engaging your Visitors Now and After COVID-19"

Guest Expert: Ingrid Dilschneider, Founder of Matrix Marketing

May 6, 2020 5:00pm-5:30pm PMT

"How Shopify is Helping Businesses Diversify and get Online"

Guest Expert: Justin Papp, Success Specialist, Shopify

May 13, 2020 5:00pm-5:30pm PMT

"Now that we Have Tools in our Kit - let's Build. Business Engagement Session"

Guest Expert: Genevieve Huneault, Founder of Social Root Consulting

Thank you to all who are in support of PA Together for Tourism! Together we have the power to shift our tourism vision and operations in the Alberni Valley in order to become more resilient as an industry.

Acknowledging:

The Tourism Café

Matrix Marketing

Shopify Canada

Community Futures Alberni-Clayoquot

Valley Vibe Publications

Eco Escape Travel

Sustainable Tourism 2030

Tourism Vancouver Island